Creative Performance Measured With KPIs As All Other Campaign Elements
We made AnySizeX to provide no code comprehensive paid media analytics
Getting the attention of people is a hard task. Using visuals in paid media is the dominant way to provide a scroll stopper.
Most firms use and test a massive amount of visuals to find creatives that grap the media consumers attention. But the devot very little time to evaluate how the visuals perform over time. And moreover, what elements in the visuals are driving more or less performance of the underlying ads.
This is partly caused as more agencies separate performance and creative management. But this causes ROAS loss and makes ad spent inefficient.
That is why we created AnySizeX. AnySizeX combines performance data and visuals in one view. This allows to compare many different combinations of visuals, text and ads under all the different aspects of the underlying adsets and campaigns.
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